{"id":397,"date":"2025-12-18T10:07:00","date_gmt":"2025-12-18T07:07:00","guid":{"rendered":"https:\/\/watchrussia.com\/en\/?p=397"},"modified":"2025-12-18T15:29:36","modified_gmt":"2025-12-18T12:29:36","slug":"wear-it-immediately","status":"publish","type":"post","link":"https:\/\/watchrussia.com\/en\/partners_news\/wear-it-immediately\/","title":{"rendered":"Wear It Immediately"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Traditional fabric painting patterns previously presented at the Chicago World\u2019s Columbian Exposition and three Paris Expositions Universelle are used in the design of the lipstick packaging. Today, the Museum of Ivanovo Calico endeavours to popularize our unique textile heritage, bringing Ivanovo calicos back onto the streets, making their prints, decoration, and patterns part of the everyday visual code. This goal was particularly addressed in the project I Will Wear It! recently implemented by the museum in collaboration with RBG.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Decorative cosmetics brand Russian Beauty Guru (RBG) has paid homage to Ivanovo calico by releasing a lipstick collection called Russian Nude in collaboration with the Museum of Ivanovo Calico. <\/p>\n","protected":false},"author":2,"featured_media":541,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[21],"tags":[22,33,32],"class_list":["post-397","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-partners_news","tag-22","tag-rbg","tag-russian-beauty-guru"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Wear It Immediately - Watch Russia - 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